Dhara As a fashion enthusiast I always look ways to combine fashion with Indian culture, textile and Indian values. Just like Indian people is adapting western culture, everyone in the world should adapt Indian fashion. Getting influenced is easy, flaunting your style is easier but being confident is what you are is a style everyone should carry.
Her other affordable brands ship out of India to all other countries, not just a store in New York.
Like many other designers in India, Anita Dongre is based in Mumbai and many across the country. She is one of the first Indian Fashion designers to open a store in New York, USA. Isn’t it wonderful? A business owned by women, run by women, and for women from India is making a mark at the global level. The Indian media often refer to her as the “Queen of Pret.”
Sustainability has become a buzzword in fashion; it’s really hard to see which brands are actually sustainable or just using it as a marketing technique. In all those ways, we, the consumer, have to be smart and recognize the brand’s worth. however, Sustainability and recycling is a whole other topic and needs a separate blog; let me know if you want me to write on it as well.
As I speak about sustainability, Anita Dongre‘s brand focuses on both Social and environmental sustainability. By using the right fabric and correct embellishments, being conscious about working with vendors who follows the same value in the industry, and, my favorite, helping and empowering women in rural area!! How joyful is it to connect and promote the Indian brand!
Did you know Anita Dongre label has few affordable brands under them?
AND – If you find all western clothing out of India is either very much cropped or reveling? Try Anita Dongre’s Western wear brand.
Contemporary ladies fashion is all about combining the right amount of panache and comfort to create a symphony of style. It is a medley of colors, patterns, cuts and fabrics put together to lend an individualistic expression to the wearer. At AND, they focus on delivering the most stylist range of western wear for women, on per with international standards.
Global Desi – A brand that is a little bit of Desi but very much global.
Global Desi is the ultimate fashion destination for the modern woman who is always on the lookout for exquisitely crafted ladies wear online. Modern fashion is all about the beautiful amalgamation of diverse styles and cultures. Global Desi strives to integrate different cultures through vibrant prints & colors in Indian ladies fashion wear just for you to stay on trend.
Grassroot – A sustainable Indian Fashion Label
Brand where every piece of fabric is woven, block-printed, or embroidered by a group of artisans who give it the time and attention the garment deserves. Isn’t it amazing?
Anita Dongre brand’s earthy tones and easy aesthetics are also popular with international personalities who visit India, including Hillary Clinton, Kate Middleton, and Sophie Trudeau.
Since I took her as my designer for a project in college, she just touched my heart. Bright Rajasthani colors, jaipuri prints, and traditional silhouettes became my inspiration. And I just decided that “Shaadi karungi to Anita Dongre Wala Lehenga Pahen kar hi Karungi” (If I get married, I will do it only by wearing Anita Dongre Outfit.) I remember I was astonished by the first few outfits I saw on her Instagram page. See them below. Keep reading my blog until I share my Covid Wedding Blog!
Witnessing your favorite designer growing on a global platform is a ravishing experience. If you are planning outfits for the upcoming festive season, check her out.
Nice article inspiring and spreading Indian style, fashion and it’s culture.
Thank you very much for the motivation!